
After several customers in Laguna Beach, California complained to the Better Business Bureau that ExtenZe was making them sick, the district attorney investigated. Susan Kang Schroeder of the DA's office said the company could not back up its claim that the pills caused users' penises to grow 27%. In 2006, ExtenZe agreed to pay the Orange County, California, district attorney's office $300,000 in civil penalties for unfair business practices and false advertising. The product is manufactured by BIOTAB Nutraceuticals, Inc., and marketed by Maximizer Health Products.įalse advertising and side effects Ī class action was settled in 2010 for $6 million without the company admitting any wrongdoing to resolve plaintiff claims that Extenze maker Biotab Nutraceuticals, Inc engaged in deceptive marketing (advertising, labeling, promotion, etc.) by claiming it enlarged a man's penis despite the lack of any credible scientific evidence supporting that claim. ExtenZe makes pills and 2-ounce shots that are sold in over 75,000 retail stores. Former Dallas Cowboys and Miami Hurricanes head coach Jimmy Johnson has also appeared in an ExtenZe commercial. Early infomercials featured a studio audience and porn star Ron Jeremy.

Their enlarging effects are described as "temporary" while under the use of Extenze. Websites selling the product make several more detailed claims, including acquiring a "larger penis". Extenze paid $6 million to settle a class-action false advertising lawsuit in 2010. Additionally, television commercials and advertisements claim an "improved" or "arousing" sexual experience. ( April 2017) ( Learn how and when to remove this template message)ĮxtenZe is an herbal nutritional supplement claiming to promote "natural male enhancement", a euphemism for penis enlargement.

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